Driving New Opportunities with Augmented Reality


Jamie Walsh, Regional Sales Manager, Solimar Systems Ltd speaking on behalf of Xerox

Augmented Reality is not a new technology but adoption rates are rising and print is the ideal trigger for adding value to the customer experience. Be it Direct Mail, Transactional Statements, Packaging or Photobooks with Augmented Reality the possibilities are only limited by ones’ imagination.

During this session delegates will learn:

  • What is driving the adoption of Augmented Reality.
  • How Solimar Systems can help organisations enable the technology, manage the resources and monitor usage.
  • How to drive highly personalised AR experiences using data.
  • How to integrate AR in to your Customer Communications Management (CCM) Workflow